Online reputation management has become a key element in any brand reputation management strategy. Maintaining a brand image is important for an organization in order to catch the competition. It is only a few minutes in the online world that can be earned and lost by a brand name and goodwill years of hard work. Today's reality businesses are gradually dropping food for alleged negative scam charges that damaging their web reputation. Negative comments will reduce your business's online reputation, which can lead to a tremendous impact on your online credibility.
ORM is a process of monitoring and creating healthy conversations about your brand and your corporate presence on online, Refer the summarized points below:
• Monitoring online conversation about your brand
• Understanding the discussions thoroughly and identify the root cause of such negative issue and fix it.
• A way to understand and provide a value-added solution to the customer problems and keep them engaging online with positive solutions
• Burry the negativity among brand by a strong positive presence